DAS Technology Unveils New CDXP Technology Features at NADA 2023

Dallas–(Business Wire) — DAS Technology, a leading customer data and experience platform company, today introduced new technology that showcases the company’s expanded Customer Data and Experience Platform (CDXP) solution. The new solution will be on display at DAS Technology’s booth #4059 at the National Automobile Dealers Association (NADA) show on January 1. 26-29 in Dallas, Texas.

Newly released CDXP features include:

  1. New Car Factory Pre-Order Newsletter Enables dealerships to interact with consumers after placing a new car order and provide order updates, as well as sell them additional services such as servicing their old car, other used car options, and more. This improves CSI (Customer Satisfaction Index) scores and helps F&I penetration. This will ensure consumers who place factory orders keep their reservations, not factory orders. Switch to another brand or a different dealer.
  2. New partnership offerings and integrations: The platform offers new Google Communications integration features and expanded inventory selling features, including TikTok. DAS Technology is proud to have 189 data integration partners, up from 172 six months ago.
  3. New consumption conquers technology Helps identify more in-market shoppers to expand a dealership’s existing customer database and provide high-converting communications supporting new and used vehicle sales, parts and service quotes, F&I, and more. The technology will also expand its database with opt-in and fully compliant marketplace shoppers, while utilizing email and SMS to market to existing customers in its database.
  4. Social Media and reputation management: The new functionality features improved survey-to-review conversion rates while expanding dealership solutions for communicating job postings and dealership employment benefits through social media platforms. New video recommendations can now be collected, and enhancements to Google Business Profiles are now available.

“We’ve had amazing results from our new DAS Technology Smart Conquest Solution, which processes our data and enhances it to target new potential customers,” said John Doolin, marketing director for Bettenhausen Chrysler Dodge Jeep Ram. “In a During the month, we attracted more than 2,400 new customers in and around our local Chicago market, sold a dozen vehicles, and purchased four vehicles from customers who sold at the market rather than bought. Email A week after sending it, customers are still clicking on it.”

Learn more about DAS Technology’s complete suite of solutions at NADA booth #4059. Resellers and DAS Technology Partners can pick up party passes to the annual DAS Customer Appreciation Party on January 12th. 28, performing with Nelly and The Sugarhill Gang. Space is limited. Reply at digitalairstrike.com/nada2023.

About Hushi Technology

DAS Technology is the largest automotive customer data and experience platform (CDXP), enabling more than 7,800 businesses and OEMs to improve consumer response and lead generation by leveraging patented AI digital technologies to generate measurable ROI conversion rate. A pioneer in digital response, social media marketing technology and online reputation management solutions, DAS Technology deploys omnichannel messaging, mobile apps, software and consumer engagement technologies to monitor, respond, improve and convert more consumers For U.S. business customers in the U.S., Canada, and 32 other countries. The DAS technology family includes Digital Air Strike, AUTOVATE, BestRide.com and LotVantage. For more information, visit www.digitalairstrike.com and www.facebook.com/digitalairstrike.

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